Gwanganli Hotel 1
Gwanganli Hotel 1
Project Type
Hotel
Deliverables
Research, Social Media, Travel Guide
Creator
Mi Phan
Overview
More than just aesthetically pleasing content creation.
This project focused on a hotel with panoramic views of the Gwangalli Beach in Busan, aiming to increase visibility and connect with travelers on a more emotional level. The objective wasn’t just to highlight the hotel itself, but to frame it as part of the dream — the kind of stay that shapes the mood of an entire trip to Korea.
Our Approach
Capturing cozy moments that travelers can feel.
After exploring the area and what surrounds the hotel, the content was built to reflect what a stay feels like — peaceful mornings, golden hour by the water, and neon reflections at night. From location scouting to shooting and editing, every detail was designed for scroll-stopping social media content that blends in with how people naturally discover travel spots today.
Key components of our approach included:
Area research to highlight activities, and hidden spots around the hotel
Concept development to target the right audience
Photography and Videography for multi-platform use
Strategic insight into what today's travelers actually search for: vibe or venue.
Results & Impact
When the right mood meets the right audience.
The TikTok video quickly gained viral momentum, drawing genuine engagement and revealing a key truth: travelers book hotels for the mood they want to live, not just the location. This understanding sparked the idea to expand storytelling into a “Things To Do in Busan” series, turning the hotel from a stopover into the heart of a full travel experience.
Some notable results include:
Over 1 Million views, the hotel room is loved by people globally.
40.000 saves, viewers saved the video for their next Korea trip.
15.000 shares, people sharing this video and reposting it on their social media account.
With Over 182.000 likes, a significant amount of new followers have been gained through one video.
uuisbộr continues to push the boundaries of content creation, making traveling more enjoyable and impactful.
More Projects ®
Frequently Asked Questions
Who’s behind uuisbộr & what do you do?
What makes your creative studio different?
Do you work with international clients?
Do you offer one-time projects or long-term support?
How much do your services cost?
How do we get started?
Gwanganli Hotel 1
Gwanganli Hotel 1
Project Type
Hotel
Deliverables
Research, Social Media, Travel Guide
Creator
Mi Phan
Overview
More than just aesthetically pleasing content creation.
This project focused on a hotel with panoramic views of the Gwangalli Beach in Busan, aiming to increase visibility and connect with travelers on a more emotional level. The objective wasn’t just to highlight the hotel itself, but to frame it as part of the dream — the kind of stay that shapes the mood of an entire trip to Korea.
Our Approach
Capturing cozy moments that travelers can feel.
After exploring the area and what surrounds the hotel, the content was built to reflect what a stay feels like — peaceful mornings, golden hour by the water, and neon reflections at night. From location scouting to shooting and editing, every detail was designed for scroll-stopping social media content that blends in with how people naturally discover travel spots today.
Key components of our approach included:
Area research to highlight activities, and hidden spots around the hotel
Concept development to target the right audience
Photography and Videography for multi-platform use
Strategic insight into what today's travelers actually search for: vibe or venue.
Results & Impact
When the right mood meets the right audience.
The TikTok video quickly gained viral momentum, drawing genuine engagement and revealing a key truth: travelers book hotels for the mood they want to live, not just the location. This understanding sparked the idea to expand storytelling into a “Things To Do in Busan” series, turning the hotel from a stopover into the heart of a full travel experience.
Some notable results include:
Over 1 Million views, the hotel room is loved by people globally.
40.000 saves, viewers saved the video for their next Korea trip.
15.000 shares, people sharing this video and reposting it on their social media account.
With Over 182.000 likes, a significant amount of new followers have been gained through one video.
uuisbộr continues to push the boundaries of content creation, making traveling more enjoyable and impactful.
More Projects ®
Frequently Asked Questions
Who’s behind uuisbộr & what do you do?
What makes your creative studio different?
Do you work with international clients?
Do you offer one-time projects or long-term support?
How much do your services cost?
How do we get started?
Gwanganli Hotel 1
Gwanganli Hotel 1
Project Type
Hotel
Deliverables
Research, Social Media, Travel Guide
Creator
Mi Phan
Overview
More than just aesthetically pleasing content creation.
This project focused on a hotel with panoramic views of the Gwangalli Beach in Busan, aiming to increase visibility and connect with travelers on a more emotional level. The objective wasn’t just to highlight the hotel itself, but to frame it as part of the dream — the kind of stay that shapes the mood of an entire trip to Korea.
Our Approach
Capturing cozy moments that travelers can feel.
After exploring the area and what surrounds the hotel, the content was built to reflect what a stay feels like — peaceful mornings, golden hour by the water, and neon reflections at night. From location scouting to shooting and editing, every detail was designed for scroll-stopping social media content that blends in with how people naturally discover travel spots today.
Key components of our approach included:
Area research to highlight activities, and hidden spots around the hotel
Concept development to target the right audience
Photography and Videography for multi-platform use
Strategic insight into what today's travelers actually search for: vibe or venue.
Results & Impact
When the right mood meets the right audience.
The TikTok video quickly gained viral momentum, drawing genuine engagement and revealing a key truth: travelers book hotels for the mood they want to live, not just the location. This understanding sparked the idea to expand storytelling into a “Things To Do in Busan” series, turning the hotel from a stopover into the heart of a full travel experience.
Some notable results include:
Over 1 Million views, the hotel room is loved by people globally.
40.000 saves, viewers saved the video for their next Korea trip.
15.000 shares, people sharing this video and reposting it on their social media account.
With Over 182.000 likes, a significant amount of new followers have been gained through one video.
uuisbộr continues to push the boundaries of content creation, making traveling more enjoyable and impactful.
More Projects ®
Frequently Asked Questions
Who’s behind uuisbộr & what do you do?
What makes your creative studio different?
Do you work with international clients?
Do you offer one-time projects or long-term support?
How much do your services cost?
How do we get started?